At Motieram & Associates Ltd., we focus on practical, measurable improvements in how our clients operate and grow.
We support organizations in areas such as supply chain, inventory management, business process improvement, procurement, and marketing strategy.
Below are examples of the type of work we do with clients in Trinidad & Tobago.
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Client: Local Distributor in the healthcare/ FMCG Sector
Scope: Marketing strategy and promotion planning
Challenge:
The client had active social media pages but no clear positioning, message, or structure for campaigns. Marketing activity felt reactive rather than strategic.
What we did:
Defined target audiences and key value propositions
Clarified brand positioning and core messages
Developed a simple 6–12 month marketing plan
Outlined campaign concepts with timing, roles, and basic KPIs
Outcome:
Marketing activity became more focused and aligned to business objectives, with a clearer link between campaigns, sales goals, and customer engagement.
