Motieram & Associates provides marketing consulting tailored to small and medium-sized businesses in Trinidad & Tobago.
We focus on helping you
Understand your customers and market
Clarify your brand and positioning
Plan campaigns that support sales
Use digital channels in a simple, manageable way
We don’t just design “pretty campaigns”, we help you connect marketing activity to business goals.
1. Marketing Strategy & Planning
We work with you to define clear marketing objectives, target audiences, and key messages. Together, we develop a practical marketing plan that aligns with your budget, resources, and growth goals.
2. Brand Positioning & Messaging
We help you clarify what makes your business different and how to communicate that consistently across your website, social media, and offline materials.
3. Campaign & Promotion Planning
From seasonal promotions to product launches, we help you structure campaigns with clear offers, timelines, and responsibilities, so your team knows exactly what needs to happen and when.
4. Digital Marketing Advisory
We provide guidance on using channels such as social media, email, and basic digital advertising. This includes content ideas, posting structure, and simple measurement so you can see what’s working and what isn’t.
5. Marketing Analytics & Reporting
Where possible, we help you track key marketing numbers (reach, engagement, leads, basic conversion metrics) and turn them into simple reports that support decision-making.
Family-owned and owner-managed businesses
Local distributors and retailers
Service-based businesses (healthcare, professional services, etc.)
Organizations looking to better align marketing with sales and operations
Whether you already have a marketing team or are just getting started, we can act as an external advisor and partner.
Discovery: We begin with a discussion of your business goals, current challenges, and existing marketing activity.
Assessment: We review your current channels, materials, and internal capacity.
Plan: We propose a structured set of actions and priorities.
Support: Depending on your needs, we can provide ongoing advisory support, quarterly reviews, or project-based support (e.g. for a launch or campaign).
